Maria Cher

A European legacy interwoven with the landscape of Buenos Aires, María Chernajovsky's hometown, underpins a collection of elegance and spontaneity. María's intuition powers her vision to create clothes that balance a dichotomy; effortless yet extraordinary, eclectic yet understated. Layered and personal, her designs speak of immediacy, instinct and sensuality. Never adhering to trends, Maria continues to forge her own design vocabulary that connects to her global customer. Often embracing opposing sensibilities - feminine/masculine, remarkable/simple - she balances two perspectives, and a point of view that resonates with women the world over.